The omnichannel advantage: Why D2C brands in India should embrace it

Direct-to-consumer (D2C) brands have disrupted traditional retail models in India, offering customers a seamless online shopping experience. However, as the e-commerce landscape evolves, D2C brands need to adopt an omnichannel strategy to remain competitive. Omnichannel...

from Times of India Opinion https://ift.tt/GFxHPyZ

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